Vehicle wraps are useful in many ways, but it’s most commonly utilized for promoting a business. It’s the perfect way to get a brand the exposure it needs and drive up the sales. In this article, we will tell you about the industries that can benefit from this unique marketing tool.
Why Invest in Business Vehicle Wraps?
What makes the vehicle wraps an effective marketing strategy is its ability to catch the attention of the public using eye-catching graphics. With the thousands of Americans on the road every day, 98% of them said that they noticed ads on truck sides.
When compared with other advertising forms such as billboards, radio, newspaper, and television airtime, vehicle wraps were found to be the most cost-effective at only $0.48 per thousand impressions. And unlike other marketing tools which have rates that can skyrocket depending on the range and target engagements, vehicle wraps only require a one-time payment.
3 Industries that Benefit from Using Vehicle Wraps
Although vehicle wraps can be used by different industries to promote their business, this kind of marketing strategy still works for some businesses better than others. With that, here are three of the industries that benefit most from using vehicle wraps:
1. Auto Mechanics
All owners encounter problems with their vehicles, whether it’s a minor problem or a serious issue. Most of the time, people forget to call a mechanic unless their car broke down in the middle of a busy road. But once they notice a vinyl with the details of an auto mechanic shop, there’s a big possibility they will contact that same shop.
Like with most services, people tend to contact a reputable mechanic so make sure to print your information clearly on the noticeable parts of the wrap. This will also allow other passersby to remember the brand name and logo.
2. Food Trucks
For food truck owners, a vinyl wrap is a must because it makes the vehicle stand out at events. What’s great about vehicle wraps is that they’re customizable to match the brand or feature some of the best dishes the food truck serves.
Most of the time, food trucks are revamped vehicles. Repainting might cost a lot more cash, so vehicle wraps are the perfect way to give it a facelift.
3. Home Repairs
Like car repairs, everyone also needs to contact someone for their home repair needs – whether it’s for construction, interior décor, plumbing, or others. If your business is somewhere along this field, getting a vehicle wrap can provide the business with a much-needed promotion.
By seeing the business name or logo as the vehicle drives around town, there’s a big chance that customers will reach out to you for their home repair needs.
Advertise with Business Vehicle Wraps from Image Fleet Graphics
If you need a full graphics service company that can help design, print, and install a vehicle wrap fit for your business, come to Image Fleet Graphics. With our 25 years of hands-on experience, we can provide the right knowledge and technology to get the job done. Our 3M certified installation team will install high-quality graphics backed by a 3M MCS warranty on the vehicle. Contact us at 1-888-462-4398 to learn more.